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GLENMORANGIE X

Made to Mix Things Up

The studio and creative team developed a digital campaign for Glenmorangie X,

a Single Malt Whiskey made for mixing.

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In partnership with Rogue Projects, the creative team created a Mix Machine, an immersive, jukebox-style mixer that pours four unique Glenmorangie X highballs. The Mix Machine showcases the personality of Glenmorangie: a classic jukebox with a modern twist where invention meets an immersive and delicious experience. Partnering with Spotify to create playlists for new whisky occasions that mirror the recipe of the serve.

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My role in this project was the conceptualisation and execution of the art direction of the campaign's the production: Creation of all video and motion assets (digital & social).

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